In this episode, Sophia shares her practical approach to leveraging AI tools for business automation and scale. From creating a comprehensive AI brand book to building customer service chatbots, learn how to make your business run smoothly - with or without you at the helm.

What You'll Learn: 

How to create an AI brand book that maintains your voice (even when you're not writing) 

Why exploring AI tools beyond ChatGPT matters for your business 

How to use AI for deep content analysis and performance improvement 

Building accessible customer service systems using AI chatbots

Key Tools & Resources Mentioned: 

Gemma Bonham Carter's Brand Guide: https://gemmabonhamcarter.com/brand 

Claude AI: http://claude.ai/ 

O.Joy by Frank Kern: https://ojoy.ai/ 

 Zapier Pro Account (for chatbot creation): https://zapier.com/ 

Previous episode with Kristin Lawton: https://podcasts.apple.com/om/podcast/ep-162-how-to-train-ai-to-create-content-that-actually/id1644601845?i=1000683938825 

Connect with Sophia: 

Instagram: @sophiaparra 

Website: gotocoach.club