In a tight economy, buyers will try all means necessary to minimize superfluous spending. That means you’re going to get the discount question.. Force Management Facilitator Antonella O’Day joins us to talk through some best practices for dealing with price objections from your buyer. She covers:The ideal initial response to hearing a price objection.Getting to understand the reason(s) behind the objection.How to respond if the objection persists after having painted a detailed picture of the value and ROI of your solution.What to do early so you can prepare for the late-stage price objection Here are some additional resources:Changing the Conversation with Procurement | Ascender Coursehttps://bit.ly/3k6IT2uHow to Become a Must-Have Solution for Customers in Any Economy | Force Management Articlehttps://bit.ly/3k3d8YfPositioning Value in a Tight Economy | Podcasthttps://bit.ly/3YPA9wpHow to Manage Increased Buyer Scrutiny | Podcasthttps://bit.ly/3xpBgatVisit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content of a similar nature every day with insights to help you level up in your sales career.Check out the platform here: https://my.ascender.co/Ascender/Subscribe here: https://my.ascender.co/Ascender/PlanComparisonCheck out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.