Join us for a riveting episode of Insight Out with Brenden, a dynamic speaker and social media sensation. In this episode, Brenden shares the secrets behind his viral content on Instagram, delving into the meticulous process of scriptwriting and content creation. He reveals the importance of timing and consistency in video length, drawing on his experience to illustrate how these factors contribute to the success of his videos.Brenden also provides a behind-the-scenes look at his creative process, distinguishing between prepared and impromptu scripts. Learn how he leverages podcast appearances to generate content effortlessly and the fascinating strategy of rehearsing and rewriting scripts multiple times to ensure maximum impact. Discover Brenden's unique approach to brainstorming ideas using collective brainstorming with his network, emphasizing the value of seeking input from various sources.Whether you're a seasoned content creator or just starting, Brenden shares practical tips on batching content creation, finding your creative zone, and maximizing efficiency.Don't miss this episode to gain insights from a seasoned pro and elevate your content creation game.Here's what you can expect in this episode: Brenden Instagram Strategic Plan and Investment (2:49) Content Format and Formula (8:16) Accelerating Follower Growth (12:08) Two schools of thought on entrepreneurship (14:44) Content Formats Tried and Tested: Learning from Failures (20:01) Key Elements of Viral Video Success (24:30) The Duct Tape Painting Analogy (26:30) Setting Goals and Strategy for Future Growth (30:15) Audience Retention and Watch Time (34:16) Brenden's creative process involves planning and crafting compelling content (36:37) Collective brainstorming for effective problem-solving through networking (40:31) The importance of consistent posting and leveraging classic content to maintain audience engagement over time (44:10) Here are 3 key takeaways that you can apply to elevate your content game:Understand the crucial role of framing your message — Your communication shapes the viewer's perception.Maximize your media budget by reposting high-performing content and continually testing new formats to find what resonates with your audience.Dedicate focused time to creating a consistent pipeline of content — consistency leads to quantity and quality that pays off in the long run.Notable quotes:“When there are polarizing viewpoints and you take a stand, you have to have a point of view. You have to have a perspective on things” - Billy (8:26)“If you're trying to please everyone, you please no one. And how do you know you've made it when you got haters, when you got people who are gonna troll you” - Billy (8:33)“Love me or hate me. You watched and that's all you could ever do” - Brenden (10:42) “Life was about being successful and having a lot of fun and making a big difference in the world” - Brenden (24:19)“Imagine that you're in a house and there is a painting in your house... And the analogy is really just to teach that communication is all about framing. You could have the best information in the world, but if you share it... people won't value you for the work that you do because you don't communicate effectively” - Brenden (27:00)ResourcesBrenden:Website:https://mastertalk.ca/Social Media https://www.linkedin.com/in/brendenkumarasamy/?originalSubdomain=ca https://www.youtube.com/c/mastertalks https://www.instagram.com/masteryourtalk/ https://www.tiktok.com/@masteryourtalk https://twitter.com/masteryourtalks Billy: https://twitter.com/BillySamoa https://www.instagram.com/billybelieve/ https://www.youtube.com/channel/UCCjQ9RSxYqDS4_VxBHNyQJw https://www.linkedin.com/in/billysamoa/ This is an encore episode and was originally published on February 10, 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices