The life of a standup comedian couldn’t be fraught with more pressure, being tasked with single-handedly eliciting emotional responses from hundreds, if not thousands… is marketing so different?Dell, Microsoft and Fujitsu have had the pleasure of Russ Powell’s company and marketing expertise, as do we on this week’s episode of Extrology, as Russ shares the invaluable and unique lessons that his standup career taught him as Founder of Sharper B2B Marketing.Lee and Russ discuss:Russ’ formative years in BrightonUnexpectedly discovering his talent as a comedianHow comedy has influenced Russ’ approach to marketing and commsThe central tenets behind Sharper B2B MarketingMaking the distinction between being happy and being comfortableExtrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/Send us a textGet in touch: lee@extrology.comExtrology: https://www.extrology.com/ https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/