As rampant inflation storms the world, every small business, and human for that matter is feeling it. But as someone once told me, despite a recession, the grass will grow and the snow will blow. People will still buy lawn and landscape, snow services, and landscaping. But when it comes to landscaping, they may buy smaller projects. They may choose to do things in phases over a longer period of time than they would've before. And even during a recession, you'll still need to qualify budgets with prospective customers. And I have a prediction that businesses that don't share pricing information online will become extinct.In today's podcast, I'll share how to brand your sales process so you get the budget each and every time, in a way that saves your customer and you a ton of time, including:A clip from my presentation of the Tree of Good Fortune at the 2022 iLandscape Conference in Illinois. An interview with one of my client’s employees and how we got the owner out of the sales process entirely.Tips on how to be transparent with pricing and budgetingSee the full transcript at https://landscapersguide.com/podcast/More episodes, videos, show transcripts at https://landscapersguide.com/podcast/Schedule a 15-minute marketing brainstorm phone call at https://landscapersguide.com/brainstorm/