Jonathon Kendall realized early on that all the skills in the world mean nothing if they’re not providing value to people. Today, Jonathon is a copywriting, funnel building, course creation, and capital raising, specialist. His crowdfunding systems have recently raised over $110,000,000 for startups & iconic brands like RadioShack and Pier1 Imports. His outsourcing company, Virtual Worker Now manages 300+ employees for North American entrepreneurs. Dive in if you want to find out how to monetize your skills by adding world-class value. Things you will learn in this episode:[00:01 - 04:49] Opening Segment  Jonathon shares his background  Growing up ambitious and active  Jonathon’s experience in competitive events  Learning to organize people into one mission [04:50 - 24:25] Monetize Your Skills by Adding World-Class Value How Jonathon made his skills into money  Turning the creative skills into marketing  Your skills have to provide value to get paid for them Jonathon’s first venture into entrepreneurial success and failure  Transitioning from artistry to copywriting Taking off after a big assignment to ghostwrite a book  Utilizing the 4 Hour Work Week Strategy Jonathon talks about how he started landing bigger named clients Thinking long-term in terms of networking  Understand the need and just solve it in advance How to be strategic about your networking  Don’t put all your eggs in one basket  Take a lot of swings Differentiate hard skills from soft skills The importance of time blocking  A quick word from our sponsor [24:26 - 36:59] Keeping Up with Scale While Managing Many Projects Jonathon shares about his current work and future projects Building out models that provide value while supporting scale When to create something around your skills vs. hiring out weaknesses Optimize for the right KPI and get obsessed with increasing that KPI  At the end of the day, the important thing for your client is revenue  Give proof of work not fancy work Who you know or what you know? Get to the who by providing a high-level what  [37:00 - 33:21] Closing Segment  ThE RaNDoM RouNd Want to connect with Jonathon? You can find him on LinkedIn and Instagram. Get your brand or business to that world-class level by checking out https://virtualworkernow.com/. Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Tweetable Quotes: “Your passion matters but only in so far as much as for other people to pay you for it.” - Jonathon Kenall“Take a lot of swings. You’re not going to hit a home run every time.” - Jonathon Kendall“Money is an exchange of value. If you want to have more money, and more freedom, and more resources, and more status, and more esteem; there’s no shortcut.” - Jonathon KendallCheck out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices