Today my guest is Karolina Janik and we will talk about Poland and communication you need to make about your business before starting your export. Karolina has almost 20 years of experience in marketing communication. She is the owner & CEO of Personal PR, the biggest integrated communication agency in Pomerania in Poland and lecturer in the University of Gdansk.We will discuss:What is the roadmap for entering Polish marketWhat are the biggest mistakes foreign companies doHow to get published by Polish mediaHow get insights about the market from the potential Polish clientsIs it important to know Polishand much more...This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/