Welcome to episode 62 of the Food Blogger Pro podcast! In this episode, Bjork interviews Mike Morrison about launching and running a successful membership site.

While most food bloggers set their monetization sights on generating income through ads or sponsored content, there might be another good avenue to look toward.

Mike Morrison cofounded The Membership Guys, a website and podcast dedicated to helping people learn how to run successful membership sites. He has found that, when done properly, having a membership site can be a lucrative and reliable business. When membership sites are the last thing on the minds of most bloggers, it may very well be a fantastic way for you and your website to stand out in the crowd.

In this episode, Mike talks about:

• What a membership site exactly is
• What the important metrics are for a membership site
• Whether you should launch without a following
• How large your audience needs to be to be successful
• Where to find your audience
• How to validate your idea
• What WordPress plugins your should use to build your site
• What makes people successful in the membership arena

 

Resources:

• The Membership Guys
• Member Site Academy
• talkmemberships.com
• Will It Fly by Pat Flynn
• Membership plugin info

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

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