In this episode, Shamus Madan chats with Yoav Vilner, founder of AppChamp and Walnut. They discuss Vilner's entrepreneurial journey, the role of network effects and growth hacking in business, and how Walnut is revolutionizing the product demo industry. The conversation also covers the importance of visuals in website design, strategies for startups to attract investors, and the significance of storytelling in business. Today Shamus Madan sits down with Yoav Vilner. Yoav is the Co-Founder and CEO of Walnut, a no-code platform that allows sales teams to instantly create individually tailored and interactive product demos that improve sales experiences and conversions. Walnut recently raised $35M in series B financing, bringing their total money raised in their first 1.5 years to $56M. The company is already working with over 100 SaaS clients, including Adobe, Dell, and Medallia, to improve sales experiences for their prospects. Walnut has also been recognized as one of the Top 50 startups to work for, Product Hunt's top product, one of Europe's hottest SaaS startups, and the Best startup out of NYC. Yoav is considered one of the leading marketers in the world. He was named the Forbes Marketer to Watch in 2017 and has been mentoring startups in accelerators by Google, Microsoft, Yahoo, Amazon, and the United Nations. He also published the wildly popular Medium post, Godlike CMO. Check Out Walnut Here: https://www.walnut.io/ Twitter of Host (Shamus Madan): @mbitpodcast Twitter of Guest (Yoav Vilner): @YoavVilner (0:00) Introduction and guest Yoav Vilner's introduction (1:26) Vilner's career journey and the creation of AppChamp (2:08) Insights on network effects, growth hacking, and the inception of Walnut (4:43) Disrupting the traditional product demo industry with Walnut (6:10) The validation of Walnut's business idea and its benefits (9:22) Importance of visuals and design in website impressions (11:48) Strategies for startups to attract big investors (14:39) Role of storytelling in business and building a culture of storytelling (16:14) Why every company should consider using Walnut (16:52) Closing remarks by Shamus Madan