Vickie Black | One Photography Business, One Market, & One Big Event
Vickie Black started out shooting weddings, portraits, and even pets, but soon zeroed in on her favorite genre — teen photography!
Not only does Vickie now run a booming teen and senior portrait business based in Central Indiana, she also created and publishes the Senior Style Guide — an educational and inspirational publication for senior portrait photographers.
On our latest episode of the Momentum podcast, Vickie and I talk about how choosing one market completely changed her business, how she’s tapped into word-of-mouth marketing, and her annual fashion show — the one marketing event that drives most of her business for the entire year.
Links from the episode:
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