Welcome to another episode of The Professional Rule Breaker Podcast, where we talk about unconventional ways of succeeding in business.

Today's guest is Michelle Neledec from Awareness Strategies, an automation expert who helps entrepreneurs and businesses streamline their processes for scalability and profitability.

In this episode, we discuss the importance of automation and how it can give you a competitive edge in today's marketplace.

As Elon Musk once said, “You have to automate, you have to rethink everything you're doing to stay ahead of the curve."

 

Here are some of the key takeaways from our conversation with Michelle:

 

• Automation is crucial for scalability and profitability in any business. It allows you to automate the repetitive tasks in your business, allowing you to focus on what you do best. For example, start by automating initial conversations with potential clients and setting up a nurture campaign to keep them engaged.
• Your sweet spot is where you should focus your time and energy. Delegate or automate tasks that are not your forte, like bookkeeping or website audits so that you can stay in your zone of genius.
• Overwhelming can be reduced by offloading and automating tasks. Look for opportunities to streamline your processes and free up your time.
• Michelle is offering a free website audit to all of our listeners. Head over to awarenessstrategies.com/website-audit to get your report and schedule a call to discuss how to optimize your site.

 

Let's all work smarter, not harder. So, join us for this important episode and learn about the power of automation.

Ready to build and ignite your sales? Visit theprofessionalrulebreaker.com

 

Get in touch with Kathy!

LinkedIn: Kathy Walterhouse

Twitter: @ProfRuleBreaker

Instagram: @theprofessionalrulebreaker