Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?

Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?

Sounds Profitable

Here's what you need to know for today in the business of podcasting:
Wondery launches three podcast FAST channels on Amazon Freevee by Sara Guaglione  [Source]DTC Brands Experiment with Programmatic Podcast Ads but Find Mixed Results by Phoebe Bain [Source]Here’s how our top podcasts of the year get listeners to stay by Karen Burgess [Source]McDonald’s jingle, 20 years later by Alyssa Meyers [Source]As for the rest of the news… Spotify’s Q3 earnings show a surprise operating profit, and MarketingBrew gives 7 main takeaways on influencer marketing from Advertiser Week New York.

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Sounds Profitable • Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds? • Listen on Fountain