If you're considering launching a podcast for your business, you should be as serious about it as any other investment you'd make for your business. Because to go all-in on podcasting -- which is very smart -- is certainly an investment. There's more to podcasting for a business than just talking into a microphone. Don't treat your planned business podcast the way that many companies treated their blog or social media platforms by tossing it to the interns (though I will concede that many smart people and happy accidents happened there). If you want the best chance of success , you need to invest at least the equivalent of a full-time, senior level position, dedicated 100% on this new media outlet. And trust me, they'll be insanely busy. Listen in and learn what needs to happen to take your business podcast seriously. ----- I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!Mentioned in this episode:Support For Abortion RightsWhile Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1. ShoutYourAbortion.com is a campaign to normalize abortion. 2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions. 3. Abortion.cafe has information about where to find clinics. 4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet. 5. Choice.CRD.co has a collection of these resources and more. We encourage you to speak up! And spread the word.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyChartable - https://chartable.com/privacyPodsights - https://podsights.com/privacy