It's a story that become too familiar...a company or brand you've trusted and supported for years has now turned their back on you. Nike backs Colin Kaepernick's criticism of police officers, Coca-Cola wants white employees to apologize for being white, and the latest stunt from a mid-level, Radical Left executive at Anheuser- Busch selecting transgender influencer, Dylan Mulvaney as a spokesperson.  A decision that cost the company close to $7B in losses. Will Hild is the Executive Director of Consumers’ Research. Will has a decade of non-profit, legal and public policy experience. He joins Lisa to discuss what is really going on. 

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