In this episode Gary discusses The 5 Fundamentals Of Business that never change. First of all you have to identify your market and niche. This will make you an expert in that area and make your ideal customer feel like your product or service is right for them. Once you know that niche you have to identify their problems and pain points so that they know you understand their needs. You need a strong sales process backed by systems and methods of tracking client interactions so that delegating tasks is easy. You need a team that can function without you so clients have a seamless and consistent experience in your business. What Is Covered In Today's Episode Of The PRO Podcast: Why you need to focus your marketing at a niche How to identify your ideal customers What to do to build systems and processes Why you need to build strong teams in your business We hope you enjoyed today's episode, please make sure you subscribe, rate and review the show on your favourite platform. Follow Gary Das on Social's: Instagram | LinkedIn | Facebook | Website | YouTube