The CPG Guys are joined in this episode by the co founder and CEO of Mend Nutrition, Eziah Syed. From the home page of the company - Mend is the scientifically proven way to heal and enhance your body faster. Our discussion covers preventive healthcare vs. remedial and how natural nutrition may make a difference with lifestyle choices.Follow Eziah Syed on LinkedIn at: https://www.linkedin.com/in/eziah/Follow Mend nutrition on LinkedIn at:  https://www.linkedin.com/company/mend-nutrition/Follow Mend nutrition's website : https://mend.me/Eziah answers these questions : Your career passes through Deloitte, Citibank, startups and now Mend nutrition. Take us through your career journey and how it led to Mend. Also what advice would you give for others entering natural wellness?1) What do you see as some of the critical challenges in health and healthcare?2) How does mend help to alleviate these challenges?3) Can your behavioral support model be extended to DTC?4) Take us through your portfolio of nutrition products and consumer need states it caters to.5) Talk to me about clinicals. Its not often we hear a natural supplements product using clinical trials - more common for a procedure or drug - take us through the how and why.6) What is different about those nutrition products your just described? Why should a patient subscribe to Mend?7) What’s next for Mend? What need states will you continue to address and expand to?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.