Who is your PR Haro, and how to get article leads to your inbox.
According to the State of the Media survey by CISION, journalists need help and in this episode I tell you how to support the media by providing your great stories, and how you can get a free daily update of what journalists need.
In this podcast I look at how Apple has prepared it's products for COVID 19 and ask the question - what does your post COVID operating system look like?
Once you know the answer - you can use services like HARO and Telum Media to get story requests from journalists. Over 800,000 people use Haro and the ratio of sources to journalists is close to 100 - 1.
With media saying their #1 is time, then why are companies wasting their time sending irrelevant information in volume to people who direct it to the junk box.
Listen in and learn how you can use our SPEAK|pr methodology and COVID mindset to increase your chances of getting noticed.
Listen to this and our other episodes to take a high-level view of what's going on in the world of PR, and more importantly some practical steps you can take to get noticed.
Please visit our blog post on PR for business please visit our site:
https://www.eastwestpr.com/blogs/
I also talk about SPEAK|pr - our 5 Step Methodology for entrepreneurs to manage their own PR. Do please come and download a free copy along with our Technology Applications Director with over 100 free marketing apps listed.
http://www.eastwestpr.com/speakpr
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EASTWEST Public Relations Group was founded in Singapore in 1995 and has a company in China and the UK. Jim James is an award-winning British entrepreneur who has spent the past 25 years building businesses using PR, whilst running a multi office Agency serving over 500 clients.
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