Are you struggling to engage with your target audience on social media? Do you feel like your social media presence isn't aligned with your business goals? If yes, then it's time to conduct a social media audit!

In this episode of Rocky Mountain Marketing Quickcast, Katie talks about the benefits of conducting a social media audit and how often you should do it. She'll also walk you through the steps required to conduct a thorough audit, including identifying all your social media accounts, checking your demographics, setting specific goals per social media platform, identifying your brand voice, and checking your current analytics.

So, whether you are a small business owner or a social media manager, this episode is a must-listen. Tune in to discover how a social media audit can help you track your progress and that of your competitors, and gain deeper insights into your audience. It's time to take a step back and evaluate your social media presence to ensure that you are doing the right thing for your business.

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Learn more about Katie and Next Step Social Communications:

Clubhouse: clubhouse.com/@katiebrinkley

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw

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Facebook: https://www.facebook.com/groups/socialprofitlab

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