This episode features Ben Wolff, the Co-Founder and Creator of Onera, a unique stay brand based in Texas. The conversation dives into the operations of a REIT and an operation company, exploring Wolff's journey from running a successful property management company to pioneering unique stay experiences in the hospitality industry. Wolff shares about his passion for creating unparalleled guest experiences and discusses the importance of investing in quality and innovation. He explains the company's shift towards a media-first approach, stressing the intrinsic power of storytelling in hospitality.Connect with Ben:Ben Wolffhttps://twitter.com/uniquestaysguyhttps://www.linkedin.com/in/ben-wolff/Onerahttps://www.instagram.com/stayonera/https://stayonera.com/Oasi - https://stayoasi.com/This episode is brought to you by our sponsors at: Minut – Minut has more than just security features! They monitor noise, movement, and occupancy all within one device, and all Slick Talk listeners get 2 months FREE when they sign up with this link! Hostfully – Use code SLICKTALK for 3 months free of their digital guidebook or $100 off their property management platform! Hudson Creative Studio - Get your direct booking site and brand built by them, and never look back! ——–Thank you for tuning into our podcast! Slick Talk is a Hospitality.FM production, and you can find more of our shows at Hospitality.FM or anywhere else you listen to your podcasts!Listen to more episodes on our website and take a look at our amazing podcast and network sponsors that make this all possible!You can also listen to our Monday morning podcast, Good Morning Hospitality, where we dive into the industry as a whole in a more casual setting!If you ever want to contact us for guest suggestions or anything else related to the podcast, please fill out our contact form, and we will be in touch!Last but not least, we love to connect on LinkedIn! Let’s connect there so you can see the daily content we post beyond the podcast! Learn more about your ad choices. Visit megaphone.fm/adchoices