If you’ve ever had a prospect say, “I want to work with you, but I’m not ready for a full retainer,” you might be leaving money on the table. 

VIP days offer a high-impact way to deliver results quickly—without the commitment of a long-term engagement. But are they the right fit for your agency?

In this episode, I sit down with Melissa Mitchell, founder of Wandermint Creative, a YouTube marketing and video coaching agency. 

Melissa has mastered the VIP day model and shares how she integrated it into her agency to attract premium clients and increase revenue—without overcomplicating her business. She also reveals why she evolved her VIP days into VIP weeks and how it’s benefiting both her agency and her clients.

Tune in to learn:

• What VIP days are and how they work in an agency setting
• The biggest benefits of adding VIP days to your service suite
• How VIP days fit into the client journey and support long-term revenue
• The unexpected challenges of offering VIP days—and how to overcome them
• Why Melissa transitioned from VIP days to VIP weeks for even greater results
• Key tips for pricing, structuring, and selling your VIP offer effectively

If you’re looking for new ways to package your expertise, attract the right clients, and scale your agency without overcomplicating your operations, this episode is for you!

Connect with Melissa Mitchell:
Website: Wandermint Creative
Instagram: @themelissamitchell
YouTube: Wandermint Creative

YouTube channel checklist freebie: https://wandermintcreative.com/youtubechecklist

My new VIP Week offer: https://videogrowthplan.com/90-day-roadmap

Resources & Links:
Say hello on LinkedIn

Don’t forget the free Agency Together Newsletter.

Join hundreds of agency owners receiving insights about growing and leading a small – less than 50 people – mighty agency. Try the free newsletter.

Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

Get the full show notes and more information here: https://audreyjoykwan.com/podcast/ep120

Podcast Edits by Lindsay Curtis