CareerBeacon, the leading online recruitment and talent acquisition site in Atlantic Canada, announced yesterday its acquisition of the employer branding platform, Ruutly. Ruutly powers 13,000+ job postings and 4000+ social share images and is currently active in 35+ countries and 12+ languages. Ruutly's visual job posting transformations have improved its clients' quarterly job posting view rates by up to 54% and apply click rates by as much as 152%. CareerBeacon’s acquisition of Ruutly will enable more companies to highlight their employer brand with ease and where it matters most: the job postingYves Boudreau, CareerBeacon founder and CEO says the acquisition of Ruutly's technology and hire of the company's Founder and CEO, Ryan Porter, is a core part of its investment in continuing to push the need forward in recruitment with visual, contextualized job postings that are proven to make better connections with job seekers.Listen to this conversation Bill Banham had with Ryan and Yves a few days before the big announcement. Hear firsthand what they have to say about the acquisition and what it means for today’s HR and recruitment space. About CareerBeaconCareerBeacon is one of Canada's leading recruitment and talent acquisition sites dedicated to supporting employers in finding and managing fresh new talent and helping job seekers find great career opportunities. For more information, please visit careerbeacon.com.About RuutlyRuutly is an employer branding platform for talent acquisition and recruitment teams looking to align their job postings with the consumer expectations of candidates. Ruutly empowers employers to create meaningful candidate experiences in every one of their job postings. For more information, please visit ruutly.com. We do our best to ensure editorial objectivity. The views and ideas shared by our guests and sponsors are entirely independent of The HR Gazette, HRchat Podcast and Iceni Media Inc.   Support the showFeature Your Brand on the HRchat PodcastThe HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here. Follow us on LinkedIn Subscribe to our newsletter Check out our in-person events