Remember when Michael Fox first joined us on Curveball? He’d clawed his way back from a bruising collapse of his first start-up Shoes of Prey to build a new company.  

Fable Foods creates a meat-alternative from shiitake mushrooms and Michael and his co-founders had convinced celebrity chef Heston Blumenthal to be part of their journey.  

But Covid had hit and Michael wasn’t sure his newly-established food manufacturing plant would survive the pandemic.   

Michael Fox is the ultimate optimist and since he last joined us on season 1 of Curveball, he’s secured more investment, scaled up his company, and now expanded into several fast food chains.   

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Curveball is a production of Deadset Studios. Leaders reveal their darkest moments and share tips on how the deal with those things you just can’t see coming. 

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Find out more about the show or suggest a guest by visiting www.curveballshow.com   

This was episode was produced Liam Riordan. Curveball’s executive producers are Rachel Fountain and Kellie Riordan. 

We acknowledge Aboriginal and Torres Strait Islander peoples as the First Australians and Traditional Custodians of the land on which this show was made. 

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