What you should change when a business is failing or a start-up can't get off the ground: Marketing Strategy or Product Fit? Why has your brand not connected with the right audience to facilitate sales? Is it a marketing problem (wrong audience, wrong offer, wrong channel, not clear or consistent, failing to separate from the competition via distinct differentiation)? -OR- Is there a fatal issue with the product or service (design, function. price, delivery, value offer, quality, unmet expectations)?

What is to blame if you're failing, and how do you fix it? Is it marketing direction, product issues or both? Let's talk about deciding what needs to be addressed without losing all the work you have put in up to this point. Let's find a balanced approach.

This long-form audio-only podcast is posted once a month as an opportunity to dive deep into the issues that challenge all entrepreneurs, business owners, career builders and decision-makers. "How to balance what seems to be contradictory viewpoints” in business and personal life. More than just work/life balance, we examine a variety of “this or that” scenarios.

Thanks for listening to the “professional balance” bonus content series of the Saturday Morning Hustle podcast. I will be back next month with a new topic, plus a new podcast every Saturday with #Hustle and #Motivation advice from the office while the competition is still sleeping. Please subscribe, leave a review and make a comment on social media about what balance issues you would like to hear discussed in this series. SaturdayMorningHustle.com