The Engineer Powering Small Publishers with Paul Bannister
Could separating buy and sell at Google drive innovation in adtech?
On this episode of The Community Exchange Podcast, we welcome Paul Bannister, Chief Strategy Officer at Raptive to dig into that and more, including:
- Adtech at the dawn of programmatic
- Generative AI’s role in changing news and information consumption habits
- The effect of declining search traffic on lifestyle publishers
- Building and maintaining a remote company
- Combining your passions to forge a unique career path.
And more.
About OpenWeb:
OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month.
Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.