S5 Bonus: Meha Agrawal, Silk & Sonder

Code Story: Insights from Startup Tech Leaders

Episode • Jul 15, 2021 • 33m

Born and raised in Santa Barbara, Meha Agrawal grew up in a beach town. Her Dad is a professor of Computer Science, and her Mom worked at the University as well. In the 5 years before she was blessed with a sibling, her creativity and problem solving nature was cultivated by her parents.

The majority of her life she was chasing gold stars - A+'s on her assignments, targeting the doctor or engineer job - which led her to attend USC and study computer science and business administration. She wound up in NY working for Goldman Sachs, and she quickly realized that she didn't like engineering, particular working on legacy systems. She left Goldman, started working for the Muse and began to fall in love with entrepreneurship. Post that, she spent some time at Stitch Fix, and there she observed how data and tech could foster magical moments for consumers.

She enjoys dancing, singing, and is a huge culinary and mixology enthusiast - searching for the next speakeasy in town with her fiancé. Along with that, she enjoys reading, writing, performing, or sketching.

At the end of 2017, Meha realized that despite her gratifying life, she was feeling unfilled and anxious. She picked up an empty journal, and channeled techniques and structure into her daily process of journaling. What she found was that her health improved... and she decided to create a product taking bits and pieces from bullet journaling techniques.

This is the creation story of Silk & Sonder.

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