Today we welcome back Russell Lowery of High View Strategies. Lowery is an expert in digital communication and political bridge building. We discuss effective lobbying, digital communication strategy, social media success and more.(01:11) High View Strategies update (07:49) Using social media to your advantage(13:49) Communication and social media strategy (22:31) How to successfully reach a member and digital ads(31:48) Regulatory work vs. legislative work This episode was recorded on 10/10/2023 SacTown Talks is a podcast about California politics, policy and culture. We feature interviews with California political leaders, and analysis by experts and insiders focusing on the Capitol. Like, share, and subscribe to learn more!