This Week on the Live Your Light Show: Today on the Live Your Light Show we have Kelsey Formost. Kelsey Formost is a copywriting expert, speaker, and educator who helps entrepreneurs learn to write words that sell. She's been featured in fancy publications like Business Insider, Glamour, Refinery29, Boss Babe & more. Kelsey's easy-to-understand copywriting courses & templates have helped take struggling businesses to six figures and beyond, but that's not really what's important to her. Kelsey's mission is to de-mystify the process of communicating with an online audience, helping entrepreneurs feel empowered and inspired every time they need to write or speak about their business (and also, yeah, make more money in the process). In This Conversation, We Cover: 2:15 The power of our words and how they impact our life and business 5:50 Why and how you shouldn't be afraid to speak up for yourself in life and work 11:05 The importance of staying true to ourselves and our values 21:15 The science of copywriting and what copywriting really is 26:15 How can a writer find an entrepreneurial niche and be a conscious writer Resources: Visit Kelsey's website HERE Gain access to some of the freebies she mentioned in our chat HERE Stay Up To Date: Follow @itsemilythomas and @liveyourlightpodcast on Instagram Subscribe to receive light letters & promos to events and courses from Emily HERE Visit EmilykThomas.com for more programs and free resource library Click HERE To Join the Entrepreneurs of Impact FB group to collaborate and network with visionaries like yourself