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Bumper, a podcast growth agency started by Dan Misener and Jonas Woost, has launched the Bumper Dashboard - a tool that aggregates podcast data from various sources like hosting providers, marketing attribution services, and podcast apps. The dashboard aims to provide a comprehensive view of podcast performance metrics beyond just downloads, which Misener argues may not be the best measure of audience engagement and reach. The dashboard allows users to see verified listener numbers, total listen time, and other insights across different platforms, helping podcasters make data-driven decisions about their content and format. Bumper offers the dashboard as a free tool for its consulting clients, with the value being in the storytelling and interpretation of the data rather than just the charts and graphs.
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