James Denton-Clark, the CEO of Saatchi & Saatchi, boasts over 25 years of expertise in the advertising industry, demonstrating a remarkable history of guiding teams to execute award-winning campaigns. Throughout his career, he has spearheaded transformative client partnerships, fostering brand growth and talent development. As a creative luminary, James spent the last 12 years at Karmarama, steering the agency through its acquisition by Accenture in 2016 and successfully navigating the subsequent integration. Before assuming the roles of Creative Agency CEO at Accenture Song and CEO of Karmarama, he held key positions in marketing agencies and advertising companies. A recognised thought leader in the industry, James Denton-Clark is an active member of the IPA client relationship committee and has contributed to Campaign Magazine. His direct involvement in steering transformative marketing campaigns for various brands underscores his impact in the field. This week's episode delves into the qualities of effective leadership, the significance of meditation, and the journey to becoming the CEO of the most storied advertising agency in history. We discuss: - Contemplating a military career - Starting your career in the mailroom - Climbing the ranks within the agency landscape - Progressing from Managing Director to CEO at Karmarama - Emphasising the significance of a shared sense of purpose - Theory of needs - Rejecting the alpha leader archetype - Hearing about a CEO role at Saatchi & Saatchi… - Navigating gardening leave - Attaining the role of CEO at one of the world's most renowned agencies. Chapters: (00:00:00) The Audacious Responsibility (00:03:25) A Blessing and a Curse in Advertising (00:07:13) Considering a Career With the Army (00:10:37) Starting from the Bottom now we're (00:14:06) The Beginning of a Career in Advertising (00:17:25) Transition to B&B Agency (00:21:13) Rising through the Ranks at Karama (00:24:48) The Rise of Consultancy Companies in the Creative Industry (00:28:37) The Game Changer of Becoming a CEO (00:32:15) The Shift in Thinking: From Lecturer to Servant (00:35:48) Motivated by Reputation and Power (00:39:04) The Rise of the "Beaters" (00:42:37) Creating an Environment for Motivation (00:46:08) The Importance of Different Thinkers and Leadership Styles (00:49:51) An Exciting Opportunity at Saatchi (00:53:27) Finding the Right Fit in Business (00:56:53) The Satisfaction of Making a Difference (01:00:35) The Journey to the Park (01:04:08) Adjusting to Gardening Leave (01:07:35) The Profound Effect of Meditation on Mental Well-being (01:11:09) The First Day as CEO (01:14:53) Responsible Stewardship of the British Creative Industries (01:18:38) Making Changes in the Company (01:22:05) Trackable Pathways into the Creative Industry (01:25:43) Building Bridges for Young People in the Creative Industry (01:29:13) Humble Leadership and Inspiring Others (01:32:47) The Power of Saatchi ⁠⁠⁠⁠⁠⁠⁠Watch on YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@HOWIBECAME__⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ We're on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - A London based production company specialising in commercials and branded content Email: info@weunify.co.uk This is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠UNIFY⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast. Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Credits: Director: Charles Parkinson Poet & VO Artist: Ashley Samuels-McKenzie Sound Recordist: Aurelija Ausembergaite Camera Operator: Stuart Aitken Editor: Catherine Singh