095: How Embracing the Mess Propelled a Career with Jillian Tohber Leslie from MiloTree
How she started Catch My Party, what problem MiloTree solved for their business, and using popups on mobile.
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Welcome to episode 95 of the Food Blogger Pro podcast! In this episode, Bjork interviews Jillian Tohber Leslie from Catch My Party and MiloTree about making successful career changes by embracing the mess.
As with life, business isn’t always pretty. No matter how put-together someone’s business looks from the outside, you can bet your bottom dollar that they’ve had their own fair share of messy affairs to deal with in their business.
Jillian Tohber Leslie learned early in her career that the key to moving forward was embracing this messiness and using it to help propel her career and her businesses forward. She and her husband started Catch My Party, the largest party ideas site on the web, and went on to found MiloTree, a social and email growth popup that’s perfect for bloggers.
In this episode, Jillian shares:- How she successfully changed careers a number of times
- Why messiness in life and business is okay
- What her first drafts look like
- Why she left Hollywood to start Catch My Party
- How Catch My Party’s users defined their business
- How she solves tech problems
- How they monetize Catch My Party
- Why they built MiloTree
- Whether or not you can use popups on mobile
Resources:
- Bird by Bird by Anne Lamott
- Let Me Google That For You
- MiloTree
- Catch My Party
- Catch My Party on Facebook, Instagram, Pinterest, & Twitter
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