Chieu Cao’s career has demonstrated a dedication to championing happier workplaces. The sources of his business acumen and life lessons are varied; coming from small business owners like his parents as much as his considerable stints at tech giants like Microsoft and Amazon.Now the Founder & CEO of Mintago, Chieu is implementing end-to-end financial wellbeing that affords its clients a happier life and advocates a level of financial education currently lacking in our schools.Discover Chieu’s incredible career, his takeaways on the importance of embracing a specialism, and the vital storytelling aspect to any successful marketing campaign.Lee and Chieu discuss:An early understanding of being self-sufficientLearning about specialism from his time at Amazon, Microsoft & YahooCreating a message that customers share for youSurrounding yourself with great peopleChieu’s desire to help people’s financial educationFinding success in having a real, positive societal impactExtrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/Send us a textGet in touch: lee@extrology.comExtrology: https://www.extrology.com/ https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/