For decades, talented people have tolerated old-school leaders who put results before respect, toxic company cultures, and workplaces that suck. But those days are over, and if leaders want to attract and retain the best employees—while improving productivity, customer service, employee satisfaction, and profits—it’s time for them to create work cultures where good comes first.The problem is that because the corporate world has too often been driven primarily by results, we seldom ask leaders to change their work cultures. Even if we did, most leaders don’t have the know-how. This book provides the actionable inspiration and practical direction needed to make that change happen.In Good Comes First, Chris and his co-author Mark S. Babbitt present proven strategies that help senior leaders define, align, and refine a purposeful, positive, and productive work cultures - cultures where good comes first for employees, customers, leaders, and stakeholders—and where improved business outcomes quickly follow."