If you work in the media you're most likely to be involved in regular creative ideas sessions (like the one above). But what form can they take - what techniques can you use to improve them?

The BBC Academy's Charles Miller spoke to former BBC journalist and development producer Steve Rawling, the founder of creativity training company Now Go Create, Claire Bridges, and Facebook product designer Tanner Christensen.

“It's about understanding how to create what I call a 'whole brain team'... Understanding what everyone brings to the table in relation to creativity.” – Claire Bridges

In this podcast you will learn:

- techniques to spark ideas - methods leaders can employ to help their whole team think more creatively - whether creativity is a skill you can develop or a gift you're born with - the benefits of creative sessions to teams across the media