Send me a messageIn this episode of the Digital Supply Chain podcast, I had a fascinating chat with Alex Yaseen, founder and CEO of Parabola. Alex and his team are doing incredible work, empowering non-technical folks to automate complex, manual data processes within the supply chain sector.We delved into how Parabola allows operators to essentially 'drag and drop' tasks, making it super accessible and user-friendly, and even tackle tricky stuff like parsing handwriting from PDFs using AI - mind-blowing!Alex shared some compelling success stories too. From major freight forwarders like Flexport to 100-year old family businesses like NFI, Parabola is enabling these organizations to dramatically increase efficiency, minimize errors, and promote creative innovation.Importantly, we touched on the fear many operators have about automation taking their jobs. But as Alex rightly pointed out, using Parabola isn't about job loss; it's about evolving roles, improving job quality, and opening up possibilities for advancement.Parabola is indeed transforming the world of data in supply chains and it's been an absolute pleasure having Alex on the show. Tune in for some great insights and remember, the future of supply chains is digital and it's happening now!Don't forget to check out the video version of this episode at https://youtu.be/mk_AvPWCpeAEnjoy the episode!Elevate your brand with the ‘Sustainable Supply Chain’ podcast, the voice of supply chain sustainability.Last year, this podcast's episodes were downloaded over 113,000 times by senior supply chain executives around the world.Become a sponsor. Lead the conversation.Contact me for sponsorship opportunities and turn downloads into dialogues.Act today. Influence the future.Support the showPodcast supportersI'd like to sincerely thank this podcast's generous supporters: Alicia Farag Kieran Ognev And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one.Podcast Sponsorship Opportunities:If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!FinallyIf you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a text message using this link.If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.