How do you unseat a 16-term member of Congress? Ask Luke Hayes who is fresh off his role as campaign manager for Jamaal Bowman, a middle school principal poised to defeat New York Congressman Eliot Engel. Now, Luke’s here to talk about the nuts and bolts of campaigning and it absolutely doesn’t come up at all that Luke is also Chris’s younger brother. Let’s say you want to run for office – what happens next? Luke starts on day one and walks us through what your campaign needs, what your day-to-day looks like, and why Chris once punched out Luke’s front tooth. Sign up for MS NOW Premium on Apple Podcasts to listen to this show and other MS podcasts without ads. You'll also get exclusive bonus content from this and other shows. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.