A quick hit of Voiceworks: Sound Business today with an unusually topical focus as Jim Salveson turns his attention to Ukraine and the invasion of the country by Russian forces in the spring of 2022.In March, as part of an effort to support Ukraine's defence of its borders, the BBC announced it would be using short wave radio transmissions to deliver trustworthy news to the population of the country (and neighbouring Russia).In this episode of Voiceworks: Sound Business we delve into exactly what the BBC is doing, why it's doing it and where, throughout history, this kind of battle against propaganda has yielded positive results.To cover all that the guest on this show is Dr Kate Vigurs, A historian and author who has studied the history of Short WAve radio and its role in major conflicts.You can find more on Dr Kate and her work via ger website https://www.katevigurs.com and also on Twitter (@historical_kate)If you want to find out more about the world Voiceworks, working with brands, councils and communities to deliver this type of super-targeted audio content then please check out the "Our Word" section of the Voiceworks website: https://voiceworks.ai/our-work/You can follow Voiceworks on Twitter @Voiceworksai, find Jim via @Mr_Jimbob and if you want to learn more about sound or find out how  Learn more about your ad choices. Visit podcastchoices.com/adchoices