Do You Have Any Social Media Expectations with Dan Peterson
Why are you on social media?
What do you think you'll get from here?
Most business owners find social media as an "easy way" to grow their business. Post your product then people will like it and they'll buy from you. Done.
But we're here to tell you this is not, at all, true!
In this week's episode, I had the pleasure of talking to Dan Peterson Owner and Founder of Flipswitch Consulting. He is a social media marketing and sales training expert with approximately 20 years of experience. They started working on website design for small businesses and eventually, branched out to social media marketing.
He said that until now, there are a lot of small businesses that are not yet on social media. Either they don't have the time or can't do it. Flipswitch offers to help them but owners have to do their part as well. They launched #thinksocialfirst to encourage their clients to always take a photo or capture in video their daily milestones and activities.
He also stressed out that most business owners think that social media is a quick-fix scheme. "If you are starting social media now, then you are years behind from where everybody else is.", Dan said. It is meaningful connections rooted in genuine engagement and interactions built over the years, that give you the most of your social media presence.
Tune in to this week's episode and discover how huge brands and big social media accounts get to where they are now.
Like the show? Keep Katie running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
EPISODE LINKS
Visit Dan's website: http://www.flipswitchconsulting.com/
https://www.facebook.com/FlipSwitchSocialMedia
Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/
What do you think you'll get from here?
Most business owners find social media as an "easy way" to grow their business. Post your product then people will like it and they'll buy from you. Done.
But we're here to tell you this is not, at all, true!
In this week's episode, I had the pleasure of talking to Dan Peterson Owner and Founder of Flipswitch Consulting. He is a social media marketing and sales training expert with approximately 20 years of experience. They started working on website design for small businesses and eventually, branched out to social media marketing.
He said that until now, there are a lot of small businesses that are not yet on social media. Either they don't have the time or can't do it. Flipswitch offers to help them but owners have to do their part as well. They launched #thinksocialfirst to encourage their clients to always take a photo or capture in video their daily milestones and activities.
He also stressed out that most business owners think that social media is a quick-fix scheme. "If you are starting social media now, then you are years behind from where everybody else is.", Dan said. It is meaningful connections rooted in genuine engagement and interactions built over the years, that give you the most of your social media presence.
Tune in to this week's episode and discover how huge brands and big social media accounts get to where they are now.
Like the show? Keep Katie running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
EPISODE LINKS
Visit Dan's website: http://www.flipswitchconsulting.com/
https://www.facebook.com/FlipSwitchSocialMedia
Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
linkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/
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