In this episode, Emma and Adam discuss marketing strategies across business stages, emphasizing the importance of owned, earned, and paid media, audience understanding, and confident branding.
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OpenChannels.fm is a podcast network sharing real stories from across the open web—brought to you by the people building it. Our hosted shows cover everything from WooCommerce and WordPress to the Fediverse, content strategy, and open source innovation. Whether you’re a developer, agency owner, contributor, or creator, we’ve got something for you. Across our five flagship shows—*Do the Woo* (WooCommerce builders and business minds), *WP Voices* (insights from the WordPress community), *Content Sparks* (strategy, storytelling, media, and AI), *Open Source Reach* (business, accessibility, and community in open source), and *Open Web Conversations* (decentralization, developer tools, and emer...
