Learn how to leverage podcasting to elevate your personal and business brand. Stepping into this episode felt like hopping on a surfboard, ready to ride the massive waves of the podcasting world. Imagine catching that first wave in the quiet of a quarantine hotel room, and then, before you know it, you're out there, making ripples across the globe. It's not just about mastering the art and tech behind the mic; it's about the heartbeat of every story told, the soul behind every voice. From Phoebe Greenacre sharing her inception story during a quarantine in Bali, to Petra Zink discussing the evolution of becoming a trusted authority, this episode uncovers the raw and real moments of starting a podcast. Guests like Angela Henderson and Todd Cochrane reveal the expansive impact of podcasting on personal growth, business opportunities, and the changing dynamics of content consumption. Join me as we peel back the layers of podcasting's influence on both the personal and professional realms, and how it continues to be a powerhouse of opportunity and transformation. Coming up on this episode: [00:02:20] Phoebe Greenacre shares her podcasting journey and its impact on her business and personal growth. [00:03:20] Dave Jackson discusses increasing podcast shareability and audience engagement strategies. [00:07:20] Todd Cochrane talks about the dramatic changes in podcasting since he started and his current projects. [00:09:00]Angela Henderson discusses her podcast's evolution and upcoming rebranding in 2023. [00:011:35 ]Petra Zink explains the concept behind her podcast, 'Trusted Authority', and its focus on technical experts. [00:15:35] Cat Matson shares insights on the challenges and rewards of producing a podcast and maintaining authenticity. [00:16:45] Glen Carlson reflects on pausing his podcast during COVID, the transformation process, and the potential relaunch with a focus on AI and distributed systems. All this and more, on this week’s episode of  We Are Podcast. If this is the first episode you’ve listened to all the way to the end or if you are a regular, thank you … I love that you are here. Check out our back catalogue on  wearepodcast.com, subscribe to the show and give me a review and rating, it really helps us get found more. If you are a business owner podcaster and want to join others just like you in a group where we share tactics & ideas on what’s working (or not) for us when it comes to using our podcast in the best possible way. For more on that go to wearepodcast.com/group … it is free. Stay tuned next week when we talk about Simplifying the complexity of old economy with Callum Laing. So, make sure to subscribe to the show to get that episode as soon it gets released. Until then, much love. Spotify Links for each episode: 319 Phoebe Greenacre - https://open.spotify.com/episode/1Fgx8KzfRtNbI5u6fErAeC?si=47208673fc1c460c 321 Dave Jackson - https://open.spotify.com/episode/74KIB73xcLNV5RFr0rWgzS?si=e16cacf06131433f 322 Todd Cochrane - https://open.spotify.com/episode/1BEdY7pfmvAsvhNrX9Ul4m?si=30c48e47a4f343b2 325 Angela Henderson - https://open.spotify.com/episode/47FV4U2O5t1hNpHH3Qy334?si=7164e0d1fa9a48c7 340 Petra Zink - https://open.spotify.com/episode/71XDWxie8Lxiv7WaorFGdn?si=t02eQIpyRO-tHwiHiMro5A 341 Cat Mason - https://open.spotify.com/episode/33kTkeVgJpiZ2DPkQhooyK?si=61bc1aaa69624c18 342 Glen Carlson - https://open.spotify.com/episode/4cAcYcaUjIgi4gIkCtKxlq?si=1ddadd2b8668497f