A groundbreaking innovation group joined us this year at the Consumer Electronics Show 2020 (CES). E-Novia is an innovation company that inserts robotics and AI into everything they do. Our guests include Ivo Boniolo, Chief Innovation Officer and co-founder of E-Novia, Fabio Todeschini from BluBrake, Roberto Rossi from Smart Robots, and Patrizia Casali from Wahu, all enterprises of E-Novia. We will discuss E-Novia’s product lines and how they are infusing robotics and AI throughout various enterprises.
Ivo says that E-Novia came from the desire to bring robotics and AI to Italy’s most recognized fields. E-Novia collaborates with local universities to find and develop products that will have success in the marketplace. Currently, E-Novia has 30 enterprises in their group while only being a company for five years. Ivo says E-Novia is presently in the process of an IPO to increase capital and qualify its unique model. What is the scale of E-Novia’s enterprises? E-Novia has enterprises that are in every stage, some early, in the middle, and some more advanced.
With the considerable design market in Milan, E-Novia has been working to create design products infused with robotics. We seek to develop products that will welcome and interest the users. How has E-Novia been funded so far? Ivo says that an Italian family has funded E-Novia in the Manufacturing Industry as well as through fundraising. We have been working on growing our international relations, as we have a subsidiary in San Francisco, CA, and are currently opening an office in Japan.
Fabio Todeschini of BluBrake, an enterprise of E-Novia that develops Antilock Brake Systems (ABS) for e-bikes, joined us. Why do e-bikes need ABS technology? Fabio says that the e-bike market is growing a lot. The way we use bikes has changed from strictly cyclists using them to commuters using them as well. Many people using these e-bikes are unfamiliar with how to use them, causing accidents. People panic brake, which causes the majority of e-bike accidents.
Is Bluebrake’s product being used by bike manufacturers today? Fabio says it is available in Europe and they are working on making it available in the U.S. What is the incremental increase in the cost of adding this product to an e-bike? Around $500 additionally, which has been positive due to our high-end target-market. Are there others out there doing this? Fabio says there one competitor is Bosch, but Blubrake’s product is a bit different from its competitor. With all this traction, what’s next for Blubrake? Fabio says they are in the scale-up phase and wish to expand into the U.S, as they already have customers in Europe. As far as product expansion, Blubrake has a potential interest in motorcycle, scooters, and car braking systems.
Next was Roberto Rossi from Smart Robots, a system used to support production line operators in factories. Smart Robots emphasize making the human the center of the production process. What do these collaborative robotics mean? Smart robots put humans first and support them with their two configurations. One guides humans during manual operations to eliminate errors by suggesting feedback. The other configuration works as a co-worker alongside the human.
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