Ever wondered why Instagram won't let you see only posts from people you follow? It turns out, what we think we want isn't always what keeps us engaged. In this eye-opening episode of Rocky Mountain Marketing Quickcast, I'm pulling back the curtain on Instagram's algorithm and revealing why a chronological, following-only feed isn't coming back anytime soon.

What You'll Discover:

• The surprising reason Instagram won't return to a chronological feed
• How TikTok's algorithm revolutionized social media content delivery
• Why seeing content from accounts you don't follow might actually keep you more engaged
• Instagram's chief Adam Mosseri's insights on user behavior and engagement

Key Takeaways for Marketers and Business Owners:

• Why follower count is no longer the most important metric
• How to create content that thrives in an algorithm-first world
• The types of posts Instagram's AI prioritizes

Tune in now to understand the shifting dynamics of Instagram's feed and how you can use this knowledge to elevate your social media marketing strategy!

00:00 Introduction: Control Your Instagram Feed

00:17 Welcome to Rocky Mountain Marketing Quick Cast

00:39 The Reality of Instagram's Feed Algorithm

01:38 Why Instagram Won't Bring Back the Chronological Feed

04:38 The Influence of TikTok on Social Media Algorithms

08:53 Implications for Business Owners and Marketers

11:08 Conclusion and Final Thoughts

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

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