A top-rated episode flashback to 1/23/21 discussing top tips for building a legitimate brand for yourself as a personality, influencer or entrepreneur. Let's talk about things to focus on and things to avoid when crafting a self-brand. Specifically, building an audience authentically and organically by not buying followers or creating fake personas and avoiding the idea of "going viral" or becoming an overnight sensation online. Instead, patiently build a sustainable self-brand that can be developed and managed through audience feedback and consistent growth. Bonus: How to be inspired by other successful self-brands without plagiarizing. It's Saturday, I'm in the office, this is the Saturday Morning Hustle. Listen to this podcast while your competition is still sleeping. http://bit.ly/ListenToSMH