I feel like this topic of the buyer journey doesn’t get discussed enough in the online small business space and many times we are so focused on each individual marketing channel that it’s hard to see the big picture of how everything is working together.
In this episode, Jana and I talk all about Eugen Schwartz Buyer Journey framework, from his book "Breakthrough Advertising".
More specifically, we go through these questions:
Get full episode show notes here: https://digitalbloomiq.com/pod/buyer-journey
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