Hard work is undeniably an essential element of success in the iron game and life. Yet, while that is true, just like telling someone who is depressed to "cheer up", telling someone struggling with their progress to "try harder" doesn't help. Despite that, so much of our signaling on social media, our shared community values, and our identities as lifters come down to expressing, celebrating, and worshipping that exact sentiment. In this episode, we explore why this happens, and the rare cases when telling someone to simply try harder actually might be helpful, in what context, for whom, and also discussing all the times this advice falls flat at best, or at worst, is actually harmful. Get ready to dive deep on this one folks, as we take a hard look at the motivations of the lifter.