Claire Powell is the founder of Bella Virtu Organics. Claire is originally from England and now lives in Minnesota.. After 25 years of working in corporations, she wanted to find a company she could be positive about and use the brand as a way to share positive messages around beauty and aging. Bella Virtu believes inner beauty is the most important kind and any beauty routine should be a moment of joy and self-love, not a damage-control regime.

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