Johan Gustafsson, my guest at this show, a Swedish entrepreneur and business developer shares his experience in doing business with companies in Sweden.We will talk about:The most important things to know before entering Swedish market.Why trust is so important by international B2B sales?The aspects of negotiations with your potential customers in Sweden.What is common between Sweden and the Lords of the Rings?Why Sweden is a corrupted country in its own way?The possible roadmap of starting sales in Sweden?How is Israel connected to sales in Sweden?Is it a good idea to use the Chambers of Commerce as an entry point to the country?Why it is not a good idea to start with Stockholm?What major mistakes to US companies by entering Sweden?and other insights and secrets from the local business expert…This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with nowWork with verified teams. Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/