How to deal with competition, the benefits of using a framework, and how to practice minimalism with Brian Gardner.

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Welcome to episode 119 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Brian Gardner from StudioPress about building his business, dealing with competition, and practicing minimalism.

How an Accidental Entrepreneur went from $0 to $80,000 in Five Months

Brian was the pioneer of premium WordPress themes, and it happened a bit by accident. He was balancing a full-time job and his WordPress theme business at the same time. But once he realized that it would be “financially irresponsible” to work both jobs, he decided to jump head-first into his WordPress business.

From there Brian built StudioPress, which powers over 500,000 WordPress sites with its Genesis Framework. Learn how he dealt with competition, how he built his business, and why it’s helpful to use a framework and child theme for your blog.

In this episode, Brian shares:

• How he went from working at an architecture firm to becoming an online entrepreneur
• How he got started working with WordPress
• The mistakes he made when he built his business
• How he dealt with competition
• Why it’s helpful to use a framework and child theme
• How he practices minimalism in his business

Resources:

• StudioPress
• StudioPress FM
• The Business of Food Blogging: Is it Lucrative?
• Press75
• iThemes
• Thesis
• Copyblogger
• Genesis
• StudioPress themes
• Yoast SEO
• 091: Optimizing Recipes for SEO with Joost De Valk from Yoast SEO
• Tasty Recipes
• No Sidebar
• Designing Your Life
• Follow Brian at StudioPress, No Sidebar, and Authentik

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.