131: Why Your Podcast Isn’t Selling Spots in Your Membership and How to Fix It
Your podcast is a valuable tool to promote your membership or group coaching program. You can connect with your listeners around their pain points and demonstrate how you can help alleviate their struggles. Sounds great, right? But if your podcast isn’t actually selling spots in your membership, you have to take a step back and figure out why.
In today’s episode, I’m helping you examine your podcast to answer that “Why am I not selling?” question. We’ll look into whether or not your content is aligned, why there is such a thing as “too much” educational content and guest interviews, and more. Don’t be discouraged if you’re not meeting your membership sales goals. We can help you get back on track.
Are you ready to build your podcast strategy, simplify your marketing, and finally make your podcast work for you? Join the Strategic Podcast Academy, my signature group program that’ll support you with monthly training, resources, and an amazing community!
What’s in this episode:
[04:23] Why your podcast content has to be aligned with your business
[11:00] Why you shouldn’t give away too much free content
[13:18] Why interviewing too many guests on your show can lead people away from your content
[16:32] A reminder that you should create a content strategy for your podcast
For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/131
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Mentioned in this episode:
🧡 You Didn’t Miss Your Chance — The Academy’s Still Open!
The Strategize and Shine Podcast Academy is open through May 31st, and there’s a brand-new bonus waiting for you: my Podcast Booked mini-course, absolutely free when you join. This is your moment to ground your voice, refine your strategy, and grow your podcast with clarity and ease. Because your podcast isn’t just content — it’s a calling. Let’s treat it like one. 👉 Head to wildhomepodcasting.com/academy to join and claim your bonus.