Jeff Sermak is the National Sales Manager at Eagle Creek and on the Outreach Committee at the Conservation Alliance. He is doing great work at Eagle Creek and has a funny fish story for you. Facebook Twitter Instagram The Outdoor Biz Podcast Support the show Please give us a rating and review HERE Show Notes Bio Grew up in So CA and spent time in the Eastern Sierra. College in Boulder, CO transferred to USC to finish degree Lloyd wright Entrepreneurship program- Skateboard Co plastic skateboards "penny skateboards" Fraternity ATO alpha tau omega first exposure to the outdoors fishing with his Dad with a "snoopy rod", caught his first rainbow trout Things we talked about catalyst for getting into outdoor biz: started out in Action Sports with street league skateboarding spent some time at Fuel TV finished degree and was hired in Marketing at Eagle Creek Currently National Sales Manager at Eagle Creek Outreach committee member and ambassador with The Conservation Alliance Daily Routine read for 30 min or so uses Outlook as calendar mgmt system runs daily Jeff's Reading List (in no particular order) Start with Why by Simon Sinek Let My People Go Surfing by Yvon Chouinard Wooden on Leadership by John Wooden Mentor Leader by Tony Dungy The Power of Habit by Charles Duhigg Getting to Yes by William Ury, and Bruce Patton The Tipping Point by Malcolm Gladwell How to Win Friends and Influence People by Dale Carnegie Good to Great by Jim Collins The Advantage by Patrick Lencioni The Go-Giver by Bob Burg and John David Mann The Little Red Book of Selling by Jeffrey Gitomer Tribes by Seth Godin Financial Intelligence by Karen Berman and Joe Knight The Art of the Start by Guy Kawasaki Connect with Jeff jeffrey.sermak@gmail.com Linkedin Links Lloyd Grief Center for Entrepreneurial Studies Penny Skateboards The Conservation Alliance Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor recreation, adventure travel, and outdoor activities, helping you find the best outdoor jobs that fit your ideal outdoor life. Whether you're seeking career growth or just more time to get outdoors, we've got you covered.