The recruitment process has become increasingly impersonal – for both candidates and recruiters – and it's obvious both sides aren't satisfied with the experience. The challenge? Each side has very different ideas about what makes the other side tick – and what needs to be done to improve the experience. At its surface, finding a job or a new employee is a high-touch, personal, and interactive process – much like dating. And akin to the dating world, overcomplicating an interaction between two parties is not always the most effective approach to make a successful match. In fact, simplification is really where connections between candidates and employers begin to happen. After all, employers and candidates are both on the search for the perfect match. With our special guest Rebecca Macek, director of recruitment at CareerBuilder, we will discuss simple but effective tactics any business can use to get back to the best recruiting basics.